5 reasons to migrate to Google Workspace in 2023

Why SMBs choose Google Workspace

Google Workspace is a suite of professional cloud tools that brings together Gmail, Drive, Docs, Sheets, Meet and Chat in a unified environment. For SMBs still using internal mail servers or locally installed office software, migrating to Google Workspace delivers immediate gains in productivity, security and cost savings.

Reason 1: reduce infrastructure costs

An Exchange server or NAS in your office generates recurring costs for maintenance, licenses and hardware replacement. Google Workspace eliminates these expenses by moving your entire email and storage infrastructure to the cloud. The monthly per-user subscription model makes costs predictable and proportional to your team size.

Google handles updates, backups and service availability. Your IT team, if you have one, can focus on higher-value projects rather than server maintenance.

Reason 2: collaborate in real time

Real-time collaboration is the feature that transforms work habits the most. Multiple people can simultaneously edit a Google Docs document, a Sheets spreadsheet or a Slides presentation. Changes appear instantly for all participants, eliminating versioning issues and email back-and-forth.

Google Drive centralizes all company files with a granular sharing system. You control who can view, comment or edit each file and folder. Version history preserves all changes and lets you revert to any previous version.

Reason 3: secure your data

Google invests over $10 billion per year in infrastructure security. Your data is encrypted in transit and at rest. Two-factor authentication protects accounts against unauthorized access. The admin console lets you manage devices, applications and security policies from a centralized interface.

Google Workspace is certified ISO 27001, SOC 2 and SOC 3, and GDPR compliant. These certifications attest to a level of security that most SMBs cannot achieve with internal infrastructure.

Reason 4: work from anywhere

Google Workspace works from any web browser and on all mobile devices. Your emails, files and calendars are accessible from the office, home or a client meeting. The Gmail, Drive and Meet mobile apps offer a complete experience on smartphone and tablet.

This native mobility has become essential with the rise of hybrid work. Your teams stay productive and connected regardless of their location.

Reason 5: scale without constraints

Google Workspace adapts to your company’s growth. Adding a new user takes minutes from the admin console. You can switch plans as your storage and feature needs evolve. There are no servers to resize or licenses to repurchase.

This scalability is particularly valuable for growing SMBs that don’t want to invest in oversized infrastructure from the start.

LCMH is an official Google Workspace reseller in Alsace for over 10 years. We support regional SMBs in their migration and daily use of the Google suite.

To learn more, read our article on securing your data with Google Workspace.

Sources

1. Google, Google Workspace Plans and Pricing. workspace.google.com/pricing
2. Google, Google Workspace Security Whitepaper. workspace.google.com/learn-more/security
3. Google, Google Cloud Compliance. cloud.google.com/security/compliance